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HomeMy Public PortalAbout2016-01-07_COW_Public Agenda PackageMUNICIPALITY OF THE DISTRICT OF CHESTER COMMITTEE OF THE WHOLE Thursday, January 7, 2016 - 8:45 a.m. AGENDA 1. MEETING CALLED TO ORDER. 2. MINUTES OF PREVIOUS MEETING: 2.1 Committee of the Whole - December 17, 2015. 3. MATTERS ARISING. 4. CORRESPONDENCE. S. NEW BUSINESS: 5.1 Wind Turbine Report - November 2015. 5.2 Presentation by South Shore Tourism Team - Update to Committee (appointment at 9:00 a.m.) 5.3 Municipal Physical Activity Leadership Program (MPAL) a) Presentation by Debby Smith, Department of Health and Wellness and Chad Haughn, Director of Recreation and Parks b) Report from Director of Recreation and Parks - MPAL Update SA Report for Information - Laserfiche Software Assurance Plan. 6. ADJOURNMENT. APPOINTMENTS ARRANGED 9:00 a.m. Presentation by South Shore Tourism Team - Update. 9:30 a.m. Presentation by Debby Smith and Chad Haughn regarding MPAL update. In Camera following regular session under Section 22 of the MGA if necessary Page 1 of 1 Legend: 7,073,000 South Shore Tourism Team q! the AVAM \' t A „ NicOc r, South Shote �` The Marketing Plan,' Tr the SoutA "The overallgoal or,"" The South Shore Tourism Team will do this by leveraging the strategic direction of the province and implementing key marketing initiatives to attract and extend the length of stay by visitors to the region thereby positively impacting the economic benefit to businesses. 2015 Marketing Plan 9 Focus on getting visitors to the South The Marketing Plan included a mix of online, print, trade shows, partnerships, familiarization, travel f, IM mediaand direct to consumer Industry Partners- 38 7 in MODC White Point Beach Resort Lane's Privateer Inn Shelburne Boat Tours Best Western Liverpool Free Wheeling Adventures Queens County Museum Lunenburg Board of Trade Fisheries Museum Atlantic Destination Halifax Amos Pewter Sable River View Cottages Salty Rose Beach House Roseway River Cottages Bay Leaf Eatery Seaside Cottages Atlantica Oak Island Bluenose Coast Ross Farm Museum Aspotogan Heritage Trust Lunenburg Folk Harbour Society Kejimkujik National Park & Historic Site Mersey River Chalets BW Bridgewater Lunenburg Arms/Sherwood Golf Quarterdeck LaHave Natural Farms Chester Golf Course Galley Restaurant Peggy's Cove Boat Tours The Rope Loft Chester Chamber Commerce Charlotte Lane Osprey LaHave River Campground Acadia First Nations Mahone Bay Chamber of Commerce Boulder Cove Cottages Shelburne County Tourism Association 2015 Funding NOVA SCOTIA'S SOUTH SHORE jo�&Lu tt, "ic 11 THE SOUTH SHORE'S TEMPTING TREATS Planned Actual a Partners $17500 $17950 Z'0=5 y- I", 11�1t'e Cmc —­ f". S" a "m .I —d owo 5'f It-, . ..... z "k, 5" 'e" w— SA q" k"� -1 fi'�t' t" t" 1."'t ,I Municipal $20)000 $18)846 �p Yz- TNS $35 )000 $35 000 d ve 40t 15 . ...... I V11cl, h"t th, I f Tdl—thShhead fa XoPrhrxandturn - -.—M1 ,11, 1, d, �t 11! C�ml uld 1-1— I,.-111�ls I "t....... 3 s:,hm �,d - S1 Pr—, ght ft kid JM,, kay I. Noy -d kk,�Rf, 8 -billy. fW Cash Total $72500 $71 796 F,"lp 7 X14999 Co-op $41 501 $23046 ,t:11 at 1 8-7 3,,4 2377 ST 1 -TEM 1— ti -1 June is the newiLdy, In Kind $28929 $37501 ,I t—,H- s $239 T Total $142930 $132243 Total Advertising Costs NS. Com 9200.00 Facebook 4493.94 Chronicle Herald 8836.59 NB Telegraph Journal 13329.16 The Coast 3160.20 Saltscapes Magazine 2070.00 CAA 0.00 Total 41089.89 Background: Feb -Mar 2015 ACOA Foundation support of South Shore Tourism Team $12,500 grant 0 Lure Piece for winter/spring travel shows 0 Support for coordination of Saltscapes Exhibit • Familiarization Tour (Completed in May to include some VOC staff 1 ". I' _ • ,�"Pm F W 4 N P MAW& W Fall in love with the colours 1 Co-op Advertising 42 Industry Partners 20 C0 -0p Partners C0 -0p Investment www.novascotia.com/about=nova- s ti /regions/ sc . =share 16000 15758 14000 12000 11652 10000 8000 6000 4000 2000 0 2014'1015 III Oil III 0 M, WWII � 11111", w www.novascotia.com/about-nova-scotia/regions/south-shore Organic Search increased by 150% (2ndhighest among the regional pages) 12000 10000 8000 6000 4000 2000 Organic Search UN i 0 2014 2015 2015 OrganicSearch Visits Digital: Summer Facebook Contest July 15-25tn 0 Pick Your Passion - Would You Rather? strollSelfie with a scarecrow or selfie on a beach? Get a birdie or go bird watching? Hike the sea or owaterfront? 0 Facebook Advertisement cost: $4500.00 Note: platform used TNS National Campaign already developed representing $'s savings 11 Industry Partners (Prizes) Over 10 days, 2 South Shore experiences offered each day. (had to be available for purchase on novascotia.com) Digital: Summer Facebook Contest Key Observations Reach: 179, 734 (Nova Scotia & New Brunswick) Total Impressions: 826,877 CPM (Cost per 1000 impressions) $5.43 Post comments 498 Post shares 594 Contest Entries 9,062 22,079 Subscribers 2688 8556 Post likes 1,985 Subscriber Rate 30% 40% (% of contest Website Clicks 14,443 entries subscribed) n n 0 n Digital: The Coast E -Blasts M�� Two campaigns: August 20 September 18 s "W 11MLI , "'' ri mimm Fail for the SouthShore and ; f . as :Urne—m um- ' <. � anisaFm =npv a m _ simm arm Ovemignt, slay s`- V.lo' as cra __Udd .,dm, a ion! f.— wefy, prn Y,— saw ml— h5 -e .rasa on Mwam, einu to WIN m. Digital: 1 0 E -Newsletter: August 12 where rush hour is the sound of waves and the scent of salt air. SM IM Visit the South Shore of Nova Scotia. White sand beaches, quaint towns with craft shopping, sung, kayaking and canoeing, sleepy inns, wilderness7- wilderness excursions... we have everything you need to unwind, And i " Print: Saltscapes Magazinis E R Empty your nest— and stay at ours. lift d - Anti =a a m -u , -as far as the ovs cal �s .� P47, VIIITE Print: CAA Rewards Guide - ��IsHE IE - 12!:!j= gL nz -l` \v W-14 I mw -Trod CIL z T F- ..vlv M IVR I Rog= As part of the Nova Scotia Travel Media Program, members registered with TNS & region has been experienced and written about by writers from Australia, Boston, Germany, UK, and any more. The following links are to a variety of recent articles in media that include, celebrate and highlight various aspects of our region which have resulted from writers: http://traN,el2next.com/things-to-do-in-peggvs-cove-noN,a-scotial http://ottawacapitairegion.macaronikid.com/article/ 10 18 -121/super-sura er-fun-in-fabulous -farnily- friendly-no-%ra-scotia htt-o://L,o-eat-do.com/201�08ldiscoN,ering-haska-o-be-r-ries-' i in-nova-scotia-canada/ http: / /ww,,v-j o dyrobb ins - com/ 5 -family-adventu,es -not-to-mis s -in-nova- scotia/ http://ww-vNr=liverpoolecho-co-1.lk/travellnova-scotia-canada-samjuel-cunard-9770125 htip: //wwvvrink-'-ive.com/emagazines/hemispheres-united-airlines/2053/august-2015/#54 i http://wwv,v,,hoggeranaco.com/photohogger/2015/1/19/travel-top-10-things-to-do-in-nova-scotia Other NS ® Ont w Que B ',Moo 10,000 25,000 20,000 15.000 10,000 5,704 5,000 0 jar South Shore Fixed Roof Occupancy 2013: 162,045- 20'4: 168,884 2015 YM83,680 6,558 1`c 26,805 Eqm aug Sept 0a Nov Dec Short erm Campsite Sales 14,000 12,000 10,793 10,000 8,000 6,000 4,225 4,000 �O May June J uly August Sept 0--t -2013 —2014 m2015 websitePartner Survey Results Did your traffic"' Did you see an increase 1 - YIMLESRg % _ 1 5 _ Did you see an increase in revenue W., hat's Next! tourism• SSTT to work with SS Regional Enterprise Network • Industry meeting planned for January • Nova Scotia r e ! funding opportunities forthcoming S.3 a) ith and Chad Municipal Physical Activity Presentation 930.• Leadership Program (MPAL) M. m NOVA�;COTU A good focus.? Physical Activity is one of the mos effective and safe ways to PREVEN and TREAT chronic disease such a] 60% 50% 40% 30% 20% 10% 0% Physical Activity Levels,*t Canada and Nov a S- c o-fia, 2003�2013 2003 2005 2007 2008 2009 2010 2011 2012 2013 *Moderate physical activity is defined as 30 m1nutesIday of physical activity (see slide 19,j mased on self-report measures among adults 20 years and older Source: Statistics Canada. Canadian Community HealthSurvey (CCHS), 20032013. Reproduced and d1stributed on an -as is" basis with the permission of Statistics Canada. This does not constitute an endorsement by Statistics Canada of this product. A Comprehensive Approach * Policy * Physical Environment * Social Environment * Individual * 45 of 51 municipal units * 8 of 13 First Nation communities Municipality of Chester MPAL Gord Tate, Active Living Coordinator Cross Walk Flag Project Switchback Project Lp1 ut{ I IUI C niculcJIsI I aided Hikes Gord Tate leads hikers on an exploration of the flora, fauna and otters near East River. Chronicle Herald Oct.3, 2015 Lead Organizer for Annual Cut `N Run Event New Ross Connector Trail Project: More Than Just A Path Through The Woods Collaborative Proiect New Ross School, Ross Farm, NSTIR and Adjacent Land Owner Connect 2 Funding Increase in project cost but Municipality contributed less than budgeted! Project Outcomes: • Further AT connection in the community • Safe route for students and community members • Cost Savings for School • Evacuation destination for the school • Spirit of cooperation during the project • Community Pride —Trail Naming & Artwork Active living Strategy: Work for the next three years and beyond Strategy Goal Areas: • Outdoor Recreation • Supportive Environments • Information & Inspiration • Daily Walking & Biking • Recreation & Health • Isolated Populations /-\Clive Living Strafegy REPORT TO SUBMITTED BY DATE SUBJECT ORIGIN CURRENT SITUATION: MUNICIPALITY OF THE DISTRICT OF CHESTER REPORT Warden & Council Chad Haughn, Recreation & Parks Director December 22, 2015 MPAL Update MPAL MOU 5.3 b) The Municipality of Chester has a Memorandum of Understanding (MOU) with the Nova Scotia Department of Health & Wellness for our involvement with the Municipal Physical Activity Leadership Program (MPAL). This report serves to update Council on work undertaken through the MPAL staff position (Active Living Coordinator) as well as plans for future work. BACKGROUND: The province of Nova Scotia, including the Municipality of Chester, has a high rate of obesity, poor physical activity levels, low levels of female participation and increasing amounts of daily screen time. For these reasons and many others, the Municipality of Chester began work to improve physical activity levels and to encourage local residents to live a healthier lifestyle. In 2008 our first Active Living Strategy was produced and implementation began in 2009. In April 2014, Council adopted the renewed Active Living Strategy 2014-2017. Based on current research, input from the local community and considering the social ecological model, we have six goal areas including outdoor recreation, supportive environments, information & inspiration, daily walking & biking, recreation & health and isolated populations. It is the Active Living Coordinator that is dedicated to working on the implementation of the actions within each of these goals. A formal evaluation of the MPAL program, led by the Department of Health & Wellness, was conducted in 2012/13. This evaluation showed many positive contributions toward the intended outcomes and some recent studies indicate some positive trends in improved physical activity levels. DISCUSSION: The Active Living Coordinator has been involved with many successful initiatives over the past few years including: - Redesign of our recreation guide "Explore Life"; promotion of outdoor spaces & Active Living - Creation of our Active Transportation policy and playbook - Development of Municipality of Chester Map & Guide - Special ventures such as the Chester Cut `N Run, South Shore Connect, the recreation & mental health project and Recreation 4 Life project - Program delivery such as guided hikes, cycling clinics and family activities - Infrastructure projects such as the crosswalk flag program, trail switchback and New Ross Connector Trail - Contribution to provincial projects such as Blue Route and UNSM Active Transportation Committee - Plus countless other items. Many of these successes would not have been achieved without the involvement in the MPAL program. Below is a sample of some of the action items identified in the Active Living Strategy to be pursued over the next three years and beyond: Outdoor Recreation: • Develop informal "meetup" groups • Increase number of trained outdoor leaders • Host more guided events • Develop a Parks and Open Space Plan Supportive Environments: • Provide program adaptions and adapted equipment • Reduce barriers to female participation / develop low cost, girls only opportunities Information and Inspiration: • Continue "Explore Life" editorial content on Active Living • Maintain and further develop local content for South Shore Connect Daily Walking and Biking • Develop walking and biking safety skills for children and youth (i.e. Making Tracks) • Host intergenerational hikes and bike rides • Support school travel planning at local schools • Infrastructure improvements from AT Playbook (focus on problem areas) • Develop "Healthy Community Guidebook" for contractors, builders and developers - help design an active community • Harmonize our AT planning with Department of Transportation's five year plan. Recreation and Health: • Continue development and evaluation of "Recreation 4 Health" program • Development of an inclusion policy • Continued collaboration with program development with OHC Isolated Populations: • Work with Community Wheels to support disadvantaged families (transportation) • Explore making transportation an eligible expense in the PRO Kids program • Develop a strategy to better inform isolated populations of rec opportunities and access to them Conclusion: The efforts of the Active Living Coordinator have made a positive impact on the work carried out by the Recreation & Parks Department over the last few years. It is daunting yet exciting to look at the work plan and see the future projects and initiatives outlined in the Active Living Strategy. Prepared BY Chad Haughn Date December 22, 2015 Reviewed BY Date Authorized BY Tammy Wilson Date December 22, 2015 REPORT TO SUBMITTED BY DATE SUBJECT ORIGIN CURRENT SITUATION: MUNICIPALITY OF THE DISTRICT OF CHESTER REPORT FOR INFORMATION Warden Webber and Members of the Committee of the Whole Cliff Gall, Director of Information Services December 22, 2015 Laserfiche Software Assurance Plan. 2015/16 Operating Budget 5.4 Our Laserfiche Enterprise Records Management System provide staff, council and the public with access to electronic records at the Municipality of the District of Chester. As part of regular ongoing budgeted operations, we are required as a customer of Laserfiche to annually purchase the Laserfiche Software Assurance Plan (LSAP) from a Value Added Reseller (VAR.) LSAP gives the customer the following: • New Releases and product updates • 100% credit toward product upgrades • Access to the Laserfiche Support Site and Laserfiche Answers The 2015/16 Operating Budget includes $24,000 for LSAP renewal. As per Subsection 4.1 of the Municipality's Procurement Policy (P-04), an information report is required to be provided to Council advising of all Low Value Procurement over $10,000. This report is to advise that MODC has procured the 2015/16 LSAP from ThinkDox for $22,435 net HST. BACKGROUND: The Municipality of the District of Chester started with Laserfiche Team 7.0 in 2006. Since 2006 we have added the following modules and completed the following upgrades: • Laserfiche Weblink (Public Electronic Document Portal currently available on our website) • Laserfiche Forms (used for internal and external service delivery. Some examples are Employee Expense Form, FOIPOP request) • Laserfiche Mobile (Access to electronic documents from mobility devices) • Laserfiche Connector • Laserfiche RIO 9.2 Server Upgrade • Laserfiche Client 9 upgrades • Various workflows and process improvements Our ISO 9001:2008 Quality Management System certification requires us to maintain this records management system and to continually improve the quality of records we are using within the system. As of December 17, 2015 we have roughly 1.16 million pages in our document repository, which is growing daily. DISCUSSION: Two Laserfiche VAR's are currently positioned to offer services to MODC. Financial quotes were received from: • RICOH - $23,454 net HST ThinkDox - $22,435 net HST Both Resellers were also asked to provide an outline of the value added services they offer in addition to Laserfiche maintenance. ThinkDox responded with a comprehensive corporate resume and service proposal that addressed MODC's working environment and implementation objectives for: • Enterprise Project Management expertise Certified Records Management expertise • Business Process Management expertise • Streamlined support process, 8am-8pm EST, Monday -Friday. IMPLICATIONS: N/A 1 Policy: Procurement Policy -04, Direct RFQ. 2 Financial/Budgetary: $22,435 net HST from the 2015/16 Operating Budget 3 Environmental: n/a 4 Strategic Plan: 3.) Continually improve public satisfaction with municipal services 4.) Ensure sufficient infrastructure is available to best serve our residents and businesses 5 Work Program Implications ATTACHMENTS: OPTIONS: Prepared BY Cliff Gall, Director of IS Date December 15, 2015 Reviewed BY Date Authorized BY Tammy Wilson, CAO Date December 22, 2015